Come see us at the American Marketing Association’s Nonprofit Marketing Conference!
Posted Wednesday, July 2nd, 2008 at 9:04 am by Elizabeth (27 posts)
Beaconfire will be exhibiting and presenting at the AMA Nonprofit Marketing Conference, which will take place at the Mandarin Oriental Hotel in Washington, DC, July 14-16, 2008.
Beaconfire VP & Co-Founder Michael Cervino will be presenting One to One Marketing: Using Technology to Connect with Individuals with Steve MacLaughlin, Director, Internet Solutions for Blackbaud, on Monday, July 14 from 8 am – noon. This session will demystify emerging communication channels collectively known as social media. Participants will reach a better understanding of how to use email, websites, RSS feeds, direct mail, stewardship, and social networking sites to improve people-to-people marketing, fundraising and friend-raising. During the interactive portion of this session, participants will work with peers to develop a wireframe multi-channel marketing plan based on real-world cases.
We’ll also be in the exhibit hall at tabletop #9, so be sure to stop by to visit us.
